iUM

Case

Company:

«Sculptor Lash»
Shop of professional beauty products; beauty masters school
Representative offices in 3 countries, 10+ years of successful work, 7000+ graduated students worldwide

How did it all begin?

Incorrectly configured Bitrix24 was used. Also there were no integrations
Employees had to duplicate the same actions in different systems, since managers were working in Google Sheets, 1C, Bitrix24, «Мой склад» at the same time
Managers were overburdened with routine mechanical tasks
There were difficulties with generating reports
There was no possibility to use Bitrix24 as a CRM-marketing tool

What was implemented?

Bitrix24
Integration of 2 accounting systems (1C and «Мой склад») in Bitrix24

Result:

Integration of 2 accounting systems (1C and «Мой склад») in Bitrix24
We made it possible for a sales manager to work in a single system - Bitrix24
Produced end-to-end integration of four online stores
Integrated two telephonies - Zadarma and Stream Telecom
We created 15 pipelines for the sales department to work in different directions
The marketing department has received a client base, which is used accordingly to segmentation
A tool for generating reports and analysing the work of the sales department has appeared